2014
Where it all began...
Fast Lane originally came about because a nonprofit (known by Lisa, one of our co-founders) had an opportunity to get into a local medical magazine… the other writer hadn’t fulfilled their end and the mag had something like 4 pages they needed to fill…in 48 hours. Yip you guessed it, that’s when her blog, “Writing in the Fast Lane” was born in 2014.
After a few years solo, Lisa decided she wanted to take things to the next level and in 2018, on-boarded an assistant based in an entirely different country who had been freelancing for a few years. But, after a year working together as freelancers, they knew they had the potential to create something bigger and better together as a team.
2018
Rachel & Lisa teamed up...
2019
The launch of Fast Lane Digital
Fast Lane Digital – Multinational Media Agency subsequently evolved in 2019, and has since expanded to become our client’s first-choice full service Digital Media & Communications Agency.
The faces behind Fast Lane Digital
Lisa Street Rogers
Co-Founder | Author & Content Specialist
“ALL WE HAVE TO DECIDE IS WHAT TO DO WITH THE TIME THAT IS GIVEN TO US” – J.R.R TOLKIEN
Rachel Smith
Co-Founder | Digital Media & SEO Specialist
“BELIEVE YOU CAN AND YOU’RE HALFWAY THERE” – THEODORE ROOSEVELT
Trey Smith
Digital Media Consultant | Creative Designer
“CREATIVITY IS INTELLIGENCE HAVING FUN” – ALBERT EINSTEIN
Sandi Vorster
Audio & Video Transcription Specialist
“THE ONLY WAY TO DO GREAT WORK IS TO LOVE WHAT YOU DO” – STEVE JOBS
The facts...
Our proven results are our greatest ambassador! We call ourselves “The Dream Team” and commit to making your business’s goals our own.
Our Co-Founders...
Lisa works with a variety of clients who a) want to write, but are limited on time, b) want to increase engagement with their followers and grow their audience, and c) assist with content strategies, web audits, company profiles, etc. Not long ago, she met a businessman who was a prolific writer. He had more to say, he explained, but he just didn’t have the time. Another contact was building a business and needed someone to manage the content. Enter: Our Certified Ghostwriter for hire.
A web hosting company needed their web content refreshed. For nearly two years, she's worked with a company who wanted to write thought leadership articles for their business and grow their engagement. Enter: Our expert Ghostwriter for hire.
I recently finished a 5-book action/adventure series for an author, who wanted to break into the genre but didn’t have the time to write the books himself. He was focused on three other series in the Science Fiction genre. Enter: Our Ghostwriter for hire.
Much like an Executive Assistant is to a CEO, a Ghostwriter is to an Author. Whatever you need to be written, you are the author of that format, whether it is an article, a book, a blog post, an eBook, a manual, a speech, an email, and the list goes on.
Rachel helps clients navigate through the world of online marketing & connect with those who matter most to their business.
She's mastered the execution of innovative digital marketing strategies for many of our clients, and now specialises in Search Engine Optimization (SEO). An SEO specialist improves website rankings on major search engines, such as Google, Yahoo! and Bing.
Rachel thrives off of researching and analysing trends and best practices online, to develop and implement strategies which improve search results, and increase the level of traffic to client's website using keywords and keyword topics that improve the user experience and meet search engine guidelines.
She has extensive experience in wordpress web development, allowing her to bolster the technical health of our clients websites, as well as ensure keyword-focused content marketing and off-page outreach are conducted effectively, to allow our clients to gain unfair advantages for their websites.
Click here to get in touch with Rachel directly on Linkedin.